Established in Tours-sur-Marne in 1812, Laurent-Perrier is a family-owned and independent Champagne House that has always played a pioneering and innovative role in Champagne. Through its commitment to sustainable viticulture in the Champagne vineyards, and through each of its Cuvées, the House has built its success around 3 unique savoir-faire: blending reserve wines, maceration of Pinot Noir and non-dosage.

At the end of the 1970s, Laurent-Perrier was one of the few Champagne Houses to choose stainless steel vats. By controlling the first fermentation at a low temperature, they allow the wine to retain its freshness and preserve the complexity of its aromas. They also contribute to the development of the House style: freshness, elegance and purity. Bernard de Nonancourt showed his ambition for Laurent-Perrier by having the first temperature-controlled vat room built.

Alain Terrier, Cellar Master from 1983 to 2004, perfected the art of blending, faithful to the quest for excellence that nourishes the Laurent-Perrier spirit. He selects grapes from the best areas of the Champagne vineyards, vinifies each batch separately and supervises the blends with the utmost care. This plot-by-plot vinification has become a signature of the House: each vineyard is worked separately, offering the Cellar Master who makes the blends a very wide range of aromas, terroirs and styles.